John North Willys buys the Overland Automotive Division of Standard Wheel Company and in 1912 renames it Willys-Overland Motor Company.
Coming out of bankruptcy following the Great Depression, the company is reorganized as Willys-Overland Motors, Inc.
Working from a Bantam Car Company design, Willys contracts to build military Jeeps for the war and produces about 360,000 vehicles by 1945.
Willys-Overland begins producing the Civilian Jeep (CJ) line, with the introduction of the CJ2A model.
Production begins on the Willys Jeep Wagon. Over 300,000 are manufactured between 1946 and 1965. CJ3A is introduced, and more than 132,000 are made before the production ends in 1953.
Production begins on the Willys Jeep Truck. From 1947 to 1965, more than 200,000 are manufactured.
Production begins on the Willys Jeepster. Only 19,000 vehicles are manufactured from 1948 to 1950.
Willys CJ3B Jeeps go into production. By 1968, over 155,000 are sold.
Kaiser buys Willys-Overland and changes name to Willys Motor Company.
CJ5 debuts at the start of its three-decade run.
Company changes name to Kaiser-Jeep Corporation.
Kaiser-Jeep discontinues production of Willys wagons and trucks, retiring the Willys name with the line.
American Motors Corporation takes over Kaiser-Jeep.
CJ5 model is updated for the 1970s.
Willys-Overland resurrected as a wholesale/retail parts business.
Offering an optional automatic transmission, the CJ7 starts its 10-year run.
By the time the last CJ5 rolls off the line in 1983, more than 610,000 of the vehicles have hit the highways in the U.S. and around the world.
The XJ series Cherokee is introduced to compete in the growing compact SUV market.
American Motors is purchased by Chrysler Corporation.
Chrysler introduces the ZJ series Grand Cherokee to replace the discontinued Wagoneer.
Redesigned TJ series Wrangler is introduced.
Daimler-Benz merges with Chrysler Corporation to form DaimlerChrysler, fifth largest auto maker in the world.
The Grand Cherokee is redesigned.